Storytelling in change
Stories resonate motivate connect inspire engage
Do people seem uninspired by your change initiative?
By leveraging the timeless art of storytelling, you’ll connect with your audience on a deeper emotional level and inspire action. In this interactive workshop, you’ll learn how to create an attractive change narrative that gets your people on board.
Duration
2 days
Location
On location or online
Small groups
4-8 participants
01
The Fundamentals of storytelling
- How to apply Aristotle’s principles of persuasive communication.
- How to use the neuroscience of storytelling to your advantage.
02
Crafting your change narrative
- How to structure your arguments in a clearly and compellingly.
- How to build your change narrative to motivate and inspire your audience to take action, using various storytelling structures and techniques.
- How to check whether your story actually resonates using the emotional storyline.
- How to use the rhetorical toolkit for impactful presentations, including tools such as repetition, 3-point-lists and metaphors.
- How to collect stories that strike an emotional cord within your organisation.
03
Delivering your change story
- How to deliver your change story persuasively using TED-techniques.
- How to use your tone, rhythm, voice, facial expressions and body language to your advantage.
- How you visualise your story and repeat it without boring your people.
- How to fine-tune your story in our storytelling lab.
Interested?
Drop me a line on lisette@lisettevandesandt.com or shout out using + 31 6 5093 1124.
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